Coming Soon! Improved Clustering Logic for Contacts

We are pleased to announce an upcoming improvement to the record clustering model for the Contacts data product. The model has been refined to ensure that records sharing key identifying information will be clustered together, even when the rest of the information in the record is missing. We anticipate this change being released the week of September 8.

This targeted enhancement is designed to more effectively handle matching full records with sparse records, improving the overall accuracy of the resulting profiles.

As a result of this improvement, please expect changes to existing clusters and their associated IDs, reflecting a more precise and logical grouping of records. Contact your Tamr representative or [email protected] if you have any questions.

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