Our latest enhancements give you more control over data quality and delivery, with new reference data standards for cleaner source records, expanded publishing format options, and a clearer view of high-volume attributes on 360 pages.

Clean and Standardize Source Data in RealTime Data Products

With the new Reference Data feature in limited release RealTime data products, you can clean, standardize, and normalize source record values.

Apply reference data standards to your source records to:

• Improve the source input for record matching and suggested duplicates.
• Ensure you have clean, consistent values in your golden records.

For example, use the Common Null Values standardizer to remove known bad values from your source data, or use the Phone Format standardizer to normalize your source phone numbers to a common format.

Tamr provides a number of pre-defined reference data standards for use across all data products in your tenant.

You can also create user-defined reference data standards for use within a project.

See Using Reference Data Standards for full details.

Improved Publishing from the System of Record

You can now choose the file format when you configure publish destinations for records in your System of Record.

If you are publishing to ADLS2, S3, or GCS connects, choose from these formats:

• Delta
• ⭐️ NEW Iceberg
• Avro
• CSV
• NDJSON
• Parquet

See Publishing from the Tamr RealTime Datastore for instructions.

See All Additional Attribute Values on 360 Pages

We improved the Additional Attributes section on the 360 page! For attributes that contain a large number of values, the section now provides the total number of values for those attributes. Hover over the number to see and filter the full list of values.

Bug Fixes and Other Improvements

• Added general usability, styling, and performance improvements.