Configuring the B2C Customers Data Product (COPY)

The B2C customers data product creates a mastering flow with steps specific to customer contact mastering.

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Interested in using this data product?

This data product is in limited release. Contact Tamr at [email protected] to inquire about availability.

This topic describes how to configure the B2C customers data product.

Adding Data to Your Data Product

Configuring Attributes

For example, in the image below, the primary key attribute must be mapped. Additionally, you can see Tamr Cloud automatically mapped source attributes to the First Name attribute.

Writing Consolidation Rules

Configuring Uniformity Score


Configuring Clustering Rules


Configuring Data Cleaning


Configuring Address Standardization

Running Your Data Product and Viewing Results


Configuring Your Data Product for Tamr RealTime

If you are using the Tamr RealTime offering with this data product, see About Tamr RealTime for instructions on configuring the data product for real-time use cases.


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